I’m a New York-based creative strategist, writer and artist with 270K+ readers across instagram and tiktok, 100M+ views, and work that spans brand storytelling, illustrated short-stories, and digital campaigns.

I’ve collaborated with Interscope Records, PETA, BetterHelp, and helped shape strategy for some of the biggest names in culture and fitness — from Ronaldinho, Hugo Comte, and Aluna at P00ls to QUINTON PULLIAM at Playbook.

At Graviton, I led creative strategy around bonding curves (don’t worry, i’d literally never heard of them either) — helping translate complex fintech tokenomics into a language artists across the world could use to build an empowered, self-sustaining career.

I studied Art History at McGill, trained at the Art Students League in new york, and cut my teeth in galleries, auction houses, and early-stage tech before building something of my own.

My work blends Club Penguin-era internet nostalgia with Bukowski-style straight-forwardness. the kind of thing that leaves you feeling empty and whole all at once - the sweet spot.